Posts Tagged: consulting

Consulting Digital Signage Statistics
Recognizing and Embracing Opportunities in Dynamic Digital Signage, Part 2
October 28, 2014
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Recognizing and Embracing Opportunities in Dynamic Digital Signage, Part 2
In Part 2, we will take a look at what we call “natural fit” applications for dynamic digital. In other words, where does it simply make good business sense for a customer to add dynamic digital to their existing static sign infrastructure? This can be from an added features and benefits perspective or in some cases a total cost of ownership point of view with return on investment as the deciding factor. In cases such as this, it is up to you to make the ROI case and not vice versa.
Digital Content Digital Signage Retail Marketing Sign Design Store Planning
Part 4: CLEVR Readability for Dynamic Digital Signs
February 3, 2010
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If you are following this series, you know we are talking about the science behind good sign design, and how this applies to digital sign content as well. In our first post, we reviewed content considerations as  a whole. This brought us to Part 1, CLEVR acronym for Conspicuity, Legibility, Visibility and Readability. We reviewed […]
Consulting Digital Signage Sales & Marketing
A CPA and a Digital Sign
May 4, 2008
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This is a story about why a digital sign expert is an invaluable partner to busy professionals.  It is also a story of a very hardworking CPA, who spent 30 years building his practice. He employed 14 staff, and leased a nice, large set of offices in a beautiful skyscraper.  He did work weekends, nearly all […]